Medill School of Journalism Northwestern University
Expected June 2017
Journalism (Major), International Studies (Major)
Integrated Marketing Communications Certificate
Dean's List Fall 2013 & Spring 2015
Related Classes:
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Integrated Marketing Communications Strategy
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Research for Marketing Communications
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Consumer Insight
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Multimedia Reporting & Writing
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Public Speaking
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Intro in Statistics
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Psychology of Visual Communication
Umbra Institute, Perugia, Italy
Aug 2015 - Dec 2015
Italian Studies
LEADERSHIP EXPERIENCE
Account Executive & Team Member, Form & Function Marketing
Jan 2016 - Present
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Led team coordination of 6-8 people on marketing strategies for Evanston businesses and Northwestern student groups
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Coordinated design of two websites and three logos for client brand building
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Prepared two reports with team for client that listed key social influencers and social media tactics
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Designed PowerPoint presentations to pitch client recommendations, e.g. one outcome executed work for a social strategy
North by Northwestern
Managing Editor
Jan 2016 - Mar 2016
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Edited 6-10 stories per week and supervised with management department a weekly 20+ story budget
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Mentored 30+ person staff and section editors on executing stories and projects on deadline
Features Editor and Magazine Writer
September 2013- June 2015
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Managed section-wide projects and meetings with 10+ staff writers, e.g. Hungry
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Planned out story budget to ensure a 2-3 weekly quota of published stories
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Collaborated with Interactive and Photo teams to maximize user engagement, e.g. Graduated and Homeless
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Wrote 18 features and short pieces
NULearn Workshop Leader, Searle Center for Advancing Learning & Teaching
September 2014 - June 2015
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Developed and presented 3 time management workshops, each for 8-10 undergraduate students
WORK EXPERIENCE
Editorial Intern, Healthline
January 2017 - March 2017
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Edited ~30 lifestyle and clinical articles and wrote 11 lifestyle health pieces
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Managed freelance writers and stories from pitch to production
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Edited and coded in HTML published articles for SEO improvement and within 4 days saw 15% traffic increase
Planning Intern, Intouch Solutions
June 2016 - August 2016
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Researched three diseases and created three PowerPoint decks to guide brainstorms for a product idea
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Utilized databases MRI and Kantar and video interviews to research target markets and develop insights
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Brainstormed and developed with an eight-person intern team a new product to promote treatment adherence in Juvenile Idiopathic Arthritis patients within one month deadline, which Intouch later presented to client
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Wrote creative brief, researched, and developed insights for new HR recruiting material project
Communications Assistant, NU Office of Human Resources
Feb 2016 - Present
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Coordinate communications for annual event, “Take Our Daughters & Sons to Work Day,” serving over 300 participants
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Produce webpage, articles and emails to publicize event to Northwestern faculty and staff
Clerical Assistant, Medill Business Office
Sept 2013- Jan 2016
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Input billings and expense reports into Microsoft Excel spreadsheets to check balances
Corporate Intern, Calkins Media (WTXL-ABC27)
June 2015 - August 2015
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Pitched a leading stories and wrote a top story with over 7,000 views
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Researched and wrote web stories about local businesses and government
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Produced packages and news blocks using Aurora about local news for our target audience
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Communicated and scheduled interviews with public officials for stories
Editorial Intern, NewBeauty/Sandow
July 2014 - August 2014
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Wrote online content and researched facts and trends, e.g. Big Beauty Words
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Communicated with businesses in the industry about latest products and PR material
Pace Chair, Gamma Phi Beta Epsilon Chapter
December 2014 - December 2015
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Coordinated events for chapter and help maintain public relations
Beauty Columnist, The Daily Northwestern
February 2014- June 2014
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Wrote a weekly column to appeal to makeup enthusiasts and reached over 500 viewers.
Intern reporter, Tallahassee Senior Center
June 2012- June 2013
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Wrote for citywide newsletter
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Co-authored lead story and managed blog
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Conducted in-depth research about building’s history
Education
Experience
Resume
Professional Summary
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Strong writing and editing skills
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Team management skills
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Interpersonal communication
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Leadership skills
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Video producing, video editing
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Photography skills
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Analytical and research skills
Software
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Excel
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PowerPoint
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SPSS
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Kantar
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MRI
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Adobe Premiere / Photoshop
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Aurora
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AP ENPS
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PARADOX
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Django
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Trello
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Slack
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Python (basics)
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HTML (basics)
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Radian6 (basics)